{"id":3668,"date":"2024-01-09T14:03:05","date_gmt":"2024-01-09T13:03:05","guid":{"rendered":"https:\/\/greenbusiness.no\/?page_id=3668"},"modified":"2024-01-10T11:33:58","modified_gmt":"2024-01-10T10:33:58","slug":"parcella-as-new-member-of-green-business-norway","status":"publish","type":"page","link":"https:\/\/greenbusiness.no\/en\/parcella-as-new-member-of-green-business-norway\/","title":{"rendered":"Parcella AS New member of Green Business Norway"},"content":{"rendered":"<div class=\"row\"><div class=\"col-lg-12 col-md-36 col-sm-36\"> <h1>Parcella AS New member of Green Business Norway<\/h1> <\/div><div class=\"col-lg-12 col-md-36 col-sm-36\"><p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-3658 size-full alignone\" src=\"https:\/\/greenbusiness.no\/wp-content\/uploads\/parcella_logo.png\" alt=\"parcella logo\" width=\"246\" height=\"104\" \/><\/p> <\/div><div class=\"col-lg-12 col-md-36 col-sm-36\"><p>The newly established Parcella AS is making a significant investment in innovative cultivation technology. With strong leadership and high expertise, the company aims to conquer a rapidly growing market.<\/p> <h2>The Company:<\/h2> <p>Parcella AS is an innovative player in vertical farming technology and Controlled Environment Agriculture (CEA). With a focus on sustainability and efficiency, Parcella has developed a fully automated technology that integrates artificial intelligence, servo-robot technology, and conveyor systems. This enables optimal vertical cultivation of vegetables, fruits, and plants indoors. The technology is scalable and tailored for both small and large businesses, making future cultivation technology accessible and manageable for end users of all sizes.<\/p> <p><em>&#8220;We look forward to the collaboration with Green Business Norway and aspire to be part of a dynamic start-up environment that can propel us forward,&#8221;<\/em> says Kim Jensen from Parcella.<\/p> <p><a href=\"https:\/\/greenbusiness.no\/wp-content\/uploads\/Parcella-Vertikal-dyrkningsteknologi.png\"><img loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"1091\" class=\"alignnone size-full wp-image-3687\" src=\"https:\/\/greenbusiness.no\/wp-content\/uploads\/Parcella-Vertikal-dyrkningsteknologi.png\" alt=\"Parcella Vertikal dyrkningsteknologi\" srcset=\"https:\/\/greenbusiness.no\/wp-content\/uploads\/Parcella-Vertikal-dyrkningsteknologi.png 2048w, https:\/\/greenbusiness.no\/wp-content\/uploads\/Parcella-Vertikal-dyrkningsteknologi-720x384.png 720w, https:\/\/greenbusiness.no\/wp-content\/uploads\/Parcella-Vertikal-dyrkningsteknologi-1140x607.png 1140w, https:\/\/greenbusiness.no\/wp-content\/uploads\/Parcella-Vertikal-dyrkningsteknologi-768x409.png 768w, https:\/\/greenbusiness.no\/wp-content\/uploads\/Parcella-Vertikal-dyrkningsteknologi-1536x818.png 1536w\" sizes=\"auto, (max-width: 2048px) 100vw, 2048px\" \/><\/a><\/p> <h2>Solution:<\/h2> <p>Parcella addresses environmental and societal challenges associated with traditional agriculture and food transportation. The solution can reduce the use of pesticides and significantly decrease the carbon footprint associated with transportation.<\/p> <p>The company&#8217;s technology simplifies the transition to vertical farming by reducing technological complexity and startup costs. It offers a modular, energy-efficient, and cost-effective solution tailored to customers&#8217; needs, whether they are cultivating indoors or developing and streamlining their greenhouse solution.<\/p> <\/div><\/div><div class=\"row\"><div class=\"col-lg-6 col-md-6 col-sm-12\"><p><a href=\"https:\/\/greenbusiness.no\/wp-content\/uploads\/e1b25a36-552e-4af2-afc6-03343492be3c_parcella_2.png\"><img loading=\"lazy\" decoding=\"async\" width=\"2500\" height=\"1932\" class=\"alignnone size-full wp-image-3652\" src=\"https:\/\/greenbusiness.no\/wp-content\/uploads\/e1b25a36-552e-4af2-afc6-03343492be3c_parcella_2.png\" alt=\"e1b25a36 552e 4af2 afc6 03343492be3c parcella 2\" srcset=\"https:\/\/greenbusiness.no\/wp-content\/uploads\/e1b25a36-552e-4af2-afc6-03343492be3c_parcella_2.png 2500w, https:\/\/greenbusiness.no\/wp-content\/uploads\/e1b25a36-552e-4af2-afc6-03343492be3c_parcella_2-720x556.png 720w, https:\/\/greenbusiness.no\/wp-content\/uploads\/e1b25a36-552e-4af2-afc6-03343492be3c_parcella_2-1140x881.png 1140w, https:\/\/greenbusiness.no\/wp-content\/uploads\/e1b25a36-552e-4af2-afc6-03343492be3c_parcella_2-768x594.png 768w, https:\/\/greenbusiness.no\/wp-content\/uploads\/e1b25a36-552e-4af2-afc6-03343492be3c_parcella_2-1536x1187.png 1536w\" sizes=\"auto, (max-width: 2500px) 100vw, 2500px\" \/><\/a><\/p> <\/div><div class=\"col-lg-6 col-md-6 col-sm-12\"><p><a href=\"https:\/\/greenbusiness.no\/wp-content\/uploads\/percella-claw.png\"><img loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"1583\" class=\"alignnone size-full wp-image-3654\" src=\"https:\/\/greenbusiness.no\/wp-content\/uploads\/percella-claw.png\" alt=\"CNC robot 2 med klo claw v17 v33 2023 Nov 04 10 26 26PM 000 CustomizedView27977771554 parcella 1\" srcset=\"https:\/\/greenbusiness.no\/wp-content\/uploads\/percella-claw.png 2048w, https:\/\/greenbusiness.no\/wp-content\/uploads\/percella-claw-720x556.png 720w, https:\/\/greenbusiness.no\/wp-content\/uploads\/percella-claw-1140x881.png 1140w, https:\/\/greenbusiness.no\/wp-content\/uploads\/percella-claw-768x594.png 768w, https:\/\/greenbusiness.no\/wp-content\/uploads\/percella-claw-1536x1187.png 1536w\" sizes=\"auto, (max-width: 2048px) 100vw, 2048px\" \/><\/a><\/p> <\/div><div class=\"col-lg-12 col-md-12 col-sm-12\"> <h2>Team with Solid Experience:<\/h2> <p>Parcella has assembled a diverse team and board. The company possesses high expertise in natural sciences, engineering, entrepreneurship, economics, and the food industry.<\/p> <p>This includes founders with extensive experience from technology companies, a head chef with experience from some of the country&#8217;s leading gourmet restaurants, leaders in food distribution, and experts in software development and green technology.<\/p> <h2>Market and Vision for the Future<\/h2> <p>Parcella aims to become a leading provider in CEA internationally. We are working towards establishing a robust sales network, and our brand should represent innovation and quality with a strong focus on the environment and social responsibility.<\/p> <p><a href=\"https:\/\/greenbusiness.no\/wp-content\/uploads\/Storage-set-up-v3047.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-3621 size-full\" src=\"https:\/\/greenbusiness.no\/wp-content\/uploads\/Storage-set-up-v3047.png\" alt=\"Storage set up v30[47]\" width=\"1900\" height=\"793\" srcset=\"https:\/\/greenbusiness.no\/wp-content\/uploads\/Storage-set-up-v3047.png 1900w, https:\/\/greenbusiness.no\/wp-content\/uploads\/Storage-set-up-v3047-720x301.png 720w, https:\/\/greenbusiness.no\/wp-content\/uploads\/Storage-set-up-v3047-1140x476.png 1140w, https:\/\/greenbusiness.no\/wp-content\/uploads\/Storage-set-up-v3047-768x321.png 768w, https:\/\/greenbusiness.no\/wp-content\/uploads\/Storage-set-up-v3047-1536x641.png 1536w\" sizes=\"auto, (max-width: 1900px) 100vw, 1900px\" \/><\/a><\/p> <h2>Future Food Production<\/h2> <p>Parcella represents a forward-thinking and sustainable approach to food production. With a strong team, innovative technology, and a clear focus on the environment and ethics, the company is well-positioned to make a significant impact in the agricultural sector.<\/p> <\/div><\/div><div class=\"row\"><div class=\"col-lg-6 col-md-6 col-sm-12\"><p><img loading=\"lazy\" decoding=\"async\" width=\"2048\" height=\"1727\" class=\"alignnone size-full wp-image-3623\" src=\"https:\/\/greenbusiness.no\/wp-content\/uploads\/IMG_1105-scaled.jpg\" alt=\"IMG 1105\" srcset=\"https:\/\/greenbusiness.no\/wp-content\/uploads\/IMG_1105-scaled.jpg 2048w, https:\/\/greenbusiness.no\/wp-content\/uploads\/IMG_1105-720x607.jpg 720w, https:\/\/greenbusiness.no\/wp-content\/uploads\/IMG_1105-1140x961.jpg 1140w, https:\/\/greenbusiness.no\/wp-content\/uploads\/IMG_1105-768x648.jpg 768w, https:\/\/greenbusiness.no\/wp-content\/uploads\/IMG_1105-1536x1295.jpg 1536w\" sizes=\"auto, (max-width: 2048px) 100vw, 2048px\" \/><\/p> <\/div><div class=\"col-lg-6 col-md-6 col-sm-12\"> <h2>Kim Jensen<\/h2> <p>Executive Vice-Chairman<br \/> <a href=\"m&#97;&#x69;&#x6c;&#x74;o&#58;&#107;&#x6a;&#x40;p&#97;&#114;&#x63;&#x65;ll&#97;&#x2e;&#x6e;&#x6f;\" aria-label=\"Send e-mail to &#x6b;&#106;&#64;&#x70;&#97;r&#x63;&#x65;&#108;&#x6c;&#x61;&#46;n&#x6f;\">&#x6b;&#x6a;&#x40;&#x70;&#x61;&#x72;&#x63;&#x65;&#x6c;&#x6c;&#x61;&#x2e;&#x6e;&#x6f;<\/a><\/p> <\/div> <\/div>","protected":false},"excerpt":{"rendered":"<p>Parcella AS New member of Green Business Norway The newly established Parcella AS is making a significant investment in innovative&#8230;<\/p>\n","protected":false},"author":3,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":"","_wp_rev_ctl_limit":""},"class_list":["post-3668","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<title>Parcella AS New member of Green Business Norway - 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